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How Pistakio Grew 10x by Letting Customers Build the Brand
Shopify Masters

Two recent college grads turned a dorm room pistachio recipe into a fast-growing food brand—by letting their community call the shots. Nicola Buffo and Francine Voit, co-founders of Pistakio, share how they pivoted from...

Apr 9, 202647 min
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Shopify Masters
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Shopify Masters
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Latest Episodes

How Pistakio Grew 10x by Letting Customers Build the Brand
Shopify Mastersen

How Pistakio Grew 10x by Letting Customers Build the Brand

Two recent college grads turned a dorm room pistachio recipe into a fast-growing food brand—by letting their community call the shots. Nicola Buffo and Francine Voit, co-founders of Pistakio, share how they pivoted from...

Apr 9, 202647 min
View Episode
The Marketing Mistake Most Brands are Making Today (+ How to Fix It)
Shopify Mastersen

The Marketing Mistake Most Brands are Making Today (+ How to Fix It)

Flamingo Estate stayed true to its roots and built an eight-figure brand by saying no to almost every piece of outside advice. For more on Flamingo Estate and show notes click here. Subscribe and watch Shopify Masters on...

Apr 7, 202638 min
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How One Ingredient Changed 20,000 Lives and Built a Wellness Empire
Shopify Mastersen

How One Ingredient Changed 20,000 Lives and Built a Wellness Empire

Premier League soccer player Thomas Robson-Kanu turned a career-threatening injury into a mission—building The Turmeric Co., a raw functional beverage brand now reaching customers across 15,000 UK retail locations. For m...

Apr 2, 202638 min
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Why Celebrities Are Getting Into Business (And What Most Get Wrong)
Shopify Mastersen

Why Celebrities Are Getting Into Business (And What Most Get Wrong)

Kimberly Kreuzberger, founder of Pivot Projects, shares her framework for finding influencers who actually convert, briefing them, and scaling strategically. For more on Pivot Projects and show notes click here. Subscrib...

Mar 31, 202634 min
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He Built One of Canada’s Biggest Fashion Brands—Then Walked Away to Start Over
Shopify Mastersen

He Built One of Canada’s Biggest Fashion Brands—Then Walked Away to Start Over

Inder Bedi spent 18 years building Matt & Nat into a global fashion brand—then walked away. Burned out by offshore production and boardroom economics, he came back with a radical new vision: Bedi Studios, premium outerwe...

Mar 26, 202636 min
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The Secret to a $0 Customer Acquisition Cost
Shopify Mastersen

The Secret to a $0 Customer Acquisition Cost

Good Girl Snacks built a cult following and landed Whole Foods placement, with $0 spent on ads. Use its TikTok, community, and daily content strategy to scale as a scrappy startup. For more on Good Girl Snacks and show n...

Mar 24, 202649 min
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How Kƍv Essentials Hit $1M in Year One With Zero Paid Ads
Shopify Mastersen

How Kƍv Essentials Hit $1M in Year One With Zero Paid Ads

Kƍv Essentials hit $1 million in sales in its first year thanks to a viral TikTok—zero paid ads. Here’s what founder Chelsea Branch did after the algorithm stopped delivering. For more on Kƍv Essentials or show notes cli...

Mar 19, 202632 min
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How I Scaled My Side Hustle to $15 Million
Shopify Mastersen

How I Scaled My Side Hustle to $15 Million

A makeup artist started blending perfume at her kitchen table. Twenty years later, By Rosie Jane is set to hit $15 million in sales—bootstrapped, profitable, and still in control. For more on By Rosie Jane and show notes...

Mar 17, 202634 min
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How My Two Brows Grew Into a Life-Changing Brand With 1 Million Sets Shipped
Shopify Mastersen

How My Two Brows Grew Into a Life-Changing Brand With 1 Million Sets Shipped

After losing his eyebrows to alopecia while serving as a Canadian Armed Forces fighter pilot, Jason Berndt bootstrapped My Two Brows with his military pension and tens of thousands in free samples. Today the brand has sh...

Mar 12, 202627 min
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The Simple Formula Behind an 8-Figure Sustainable Brand
Shopify Mastersen

The Simple Formula Behind an 8-Figure Sustainable Brand

When Lauren Gropper noticed the amount of disposable plastics used on film sets, she saw a design opportunity. That reframe built Repurpose into a 15-year-old brand selling compostable products while diverting 727 millio...

Mar 10, 202638 min
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How A-Frame Builds Celebrity-Backed Brands That Thrive in Retail
Shopify Mastersen

How A-Frame Builds Celebrity-Backed Brands That Thrive in Retail

Ari Bloom has launched multiple eight-figure brands into more than 10,000 retail stores by building products that reflect the people buying them. The founder behind A-Frame Brands breaks down his problem-first framework...

Mar 5, 202639 min
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I Scaled From Handmaking Each Piece to $10 Million in 3 Years
Shopify Mastersen

I Scaled From Handmaking Each Piece to $10 Million in 3 Years

Heaven Mayhem founder and creative director Pia Mance built a $10M accessories brand by turning customers into co-creators with a bold community strategy. For more on Heaven Mayhem and show notes click here. Subscribe an...

Mar 3, 202633 min
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