Global Selling Monthly Meeting M05: New Business, New Content IP, and Updates

1. Officially Starting Collaborative Development of Shopify Plugins/Web Apps

I started thinking seriously about trying plugin development at the beginning of this year and added it to my todo list.

Why?

1. Expand passive income sources.
2. Challenge myself with something new.
3. Try Build in Public and learn comprehensive overseas operations.

What's the Progress Now?

The progress has been moderate. Initially, I planned to handle everything myself from 0-1, including development, deployment, and launch, relying on my learning abilities and AI. Later, I realized it was too difficult and gave up on going solo.

After running several surveys on my moments (pyq) and simple recruitment, I've connected with 3-5 partners and started collaborative plugin development. I provide product insights, operations, marketing, and all necessary funding, while programmer partners handle development, deployment, launch, and ongoing maintenance. Profits are shared at the end.

Currently, we have 2 Shopify plugins in development, 1 web app in early conceptualization, and 2 additional plugins in operational partnership discussions.

What's the Future Plan?

1. All tool plugins will be deeply focused on global selling scenarios.
2. Tool plugins and the community will mutually empower each other - for example, tool plugins will become an important benefit for the Max community (such as ultra-low discounts for all plugins), or using plugins to guide more friends to join the Max community.
3. The endgame involves trying to build a DAO. I'll attempt to establish a personal developer community where I provide guidance and operations support, while programmers respectively "claim" tasks for development. I still feel that being cut (scammed) by web3 for over half a year taught me many valuable things.

2. New Content IP Has Launched with 5 Episodes

The inspiration for this project goes back even further - I've been wanting to create more interesting content since last year.

Why?

1. From an external opportunity perspective, I believe this content track still has significant room for opportunity.
2. From my internal advantage perspective, since I've been doing so-called self-media content sharing for a long time, although the current content I share has no systematic approach - it's a mix of practical guides, inspirational content, and insights, sharing whatever comes to mind. However, with the accumulation of my capabilities and resources, I feel I can now formally attempt more systematic self-media content. So this new content IP will be more structured in terms of positioning, production, operations, and distribution.

What's the Progress Now?

We've already published 5 episodes, with one episode even making it to Xiaoyuzhou's Newcomer Chart, and we've gained 1k+ followers across platforms!

What's the Future Plan?

1. Attempt to integrate offline events with online content.
2. Similar to the above, the new IP and my community will continue to mutually empower each other: Outside friends might not know that all 5 published episodes actually came from my Max community members. I need to explain - initially, I didn't specifically position this for Max community members, but after the positioning was finalized, I discovered that many Max community members are naturally very suitable. So from the beginning, I invited Max community members for seed content, and everyone shared voluntarily based on trust. After conducting several offline investigations, I found this to be even more true (especially since some real introverted experts didn't even show up at offline events).
3. I have zero concerns about its monetization value - not even a tiny bit. What I need to do is simply persist in outputting good content. If 3 months isn't enough, then 6 months; if 6 months isn't enough, then 1 year. Because from my first experience with content creation, I know that as long as your output has value, people will naturally pay for your value. I shared with everyone before: What strategy in this world is simpler and more effective than [Persistence]?

Two "Useless" Cold Knowledge About Global Selling Entrepreneurship - After Reading, You'll Get It

1. Going Overseas Is One of the Few Paths Where Individuals Can Compete (Actually, I Want to Say It's the Only One), and AI Makes This Path's Threshold Even Lower

AI makes each individual's basic capabilities more boundaryless. And the environment and soil where individual capability value can be maximized is almost exclusively overseas.

I'm not saying "the moon in foreign countries is rounder." As someone who benefits from domestic "competition" as a consumer, I deeply understand that behind the benefits from competition are the results of battles between domestic giants. For small and beautiful business opportunities domestically, besides building personal IP and selling courses, there really aren't many.

Let me give some specific examples. From individual ecommerce sellers to individual programmer developers, you can clearly feel the difference in these ecosystems. Have you heard of individuals doing ecommerce domestically (besides course sellers' talk)? How many individual developers have created truly valuable and monetizable application products domestically?

This is also the deepest insight I've gained from doing global selling for the past two years, especially in the recent six months. Because to learn plugin development, I spend every day looking at domestic individual app出海 (going overseas), overseas interesting excellent SaaS, tools, products, and services, and so on.

To summarize simply, if you're genuinely interested in so-called individual entrepreneurship (regardless of what online discussions say - digital nomads, one-person companies, super individuals, they're all essentially the same thing), you must try doing overseas-related business. And if language and abilities were barriers before, AI's support has lowered these barriers significantly.

But having said that, remember I shared with everyone before: If an industry's threshold starts becoming so low that anyone can do it, then its opportunities gradually disappear. The window period is still here, so let's go.

This is also why I'm determined to try developing BIP (Build in Public) applications and plugins targeting international markets. It's not just "ecommerce products" targeting overseas consumers through global selling standalone websites; I hope my other "capability products" or "content products" can also go overseas.

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