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How Bette Bentley Built Skimpies Into a No. 1 TikTok Brand Without Spending a Dollar on Paid Ads
Shopify MastersFormer comedy writer Bette Bentley built Skimpies—the world’s first liner designed specifically for leggings—into a number one TikTok brand entirely through organic livestreams, bypassing paid ads by treating the platfor...
What Helped Wild Rye Land 100+ Retailers and Raise $1 Million
Wild Rye designs stylish, sustainable outdoor gear for women, growing 30% to 50% annually through strong partnerships and community-driven fundraising. For more on Wild Rye and show notes click here Subscribe and watch S...
There’s Millions to Be Made In The Comment Section
How OUAI became a $300M brand by turning customer comments into marketing gold. For more on OUAI and show notes click here. Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.
How To Grow From Startup to Multimillions: 11 Founders Reveal How They’re Winning (And How You Can Too)
Eleven successful founders reveal their exact playbooks for 2026. Discover AI commerce strategies, slow content that converts, gamified loyalty tips, and community-first growth tactics. Subscribe and watch Shopify Master...
How a Taboo Became a $300 Million Business in the First Three Years
MANSCAPED, the men’s grooming brand that pioneered below-the-belt care, sold out its first product in two weeks and scaled to $300 million in just three years. Founder Paul Tran shares how rapid iteration, customer feedb...
How to Scale Quickly Without Funding
Waterboy built a thriving hydration brand with just $700 by focusing on one platform, capturing prelaunch interest, and pivoting quickly. Learn why restraint beats trying to do everything at once. For more on Waterboy an...
How De Soi Built a Brand in a Category No One Believed In
Scout Brisson reveals how De Soi converts skeptics into subscribers through sampling, why it’s their largest marketing expense, and her ROI framework. For more on De Soi and show notes click here. Subscribe and watch Sho...
How a Party Side Hustle Became a Six-Figure Brand
Bashify founder Bre Giglio turned a party-planning side hustle into a $600,000 balloon brand by starting small and leaning into social content. In this interview, she shares how trust, transparency, and customer experien...
Stop Competing on Features: Reimagine Your Entire Product Category Instead
Dr. Julie Chung shares how T3 reimagined hair tools as beauty products, not appliances. Learn how to create a luxury category by changing placement, design, messaging, and retail strategy. For more on T3 and show notes c...
Inside Ergatta’s Game-Driven Model and Two-Year Profit Streak
How Tom Aulet built Ergatta into a profitable fitness brand with $35M raised, gamified workouts, and lean, cost-effective growth. For more on Ergatta and show notes click here Subscribe and watch Shopify Masters on YouTu...
The Unlikely Path That Built Our 7-Figure Coffee Brand
Canyon Coffee grew into a seven-figure brand by selling outside traditional coffee channels. This is how a design-first retail strategy shaped a more sustainable business. For more on Canyon coffee click here. Subscribe...
How This Footwear Founder Turned 5 Years of R&D Into 300% Growth
How Scarlett Chase grew 300% by reinventing footwear with expert design, bold focus, and a product that keeps 50% of customers coming back. For more on Scarlett Chase and show notes click here Subscribe and watch Shopify...
Build a 7-Figure Business by Providing Your Most Priceless Product for Free
Jeff Eyser, Joe Myers and Joe Kuntz turned their pinball obsession into LA's premier "Nerd Bodega" by opening Revenge Of as a safe haven for all fandoms. Today, the brand has expanded into a community hub that's hit 7-fi...