Traffic
📊Monthly Traffic
1609
visitors
⏱️Avg Visit Duration
27.37
seconds
↗️Bounce Rate
79.91%
of visits
📄PagesPerVisite
1.5
pages
Identity
🔤Typography
🎨Brand Colors
📢Slogan
Trade your certainty for awe
Reviews
⭐Trustpilot score
reviews
👀 Cusmer Reviews
CSR
Heal Us Charity Initiative
Partners with Immigrant Defenders Law Center (ImmDef) through Heal Us Charity T and Duck T merchandise, directing proceeds to support immigrant rights and legal defense efforts.
P.I.A
📍Positioning
Progressive metal band targeting alternative music fans with premium merch and charitable collaborations, positioning themselves at the intersection of music and social advocacy.
🔍 Insight
Silent Planet has built an emotional moat through cause alignment that transforms transactional purchases into meaningful activism. Their 54.49% direct traffic—nearly 3x the e-commerce industry average—reveals fans proactively seeking the brand rather than being marketed to. The 27.37-second average visit duration shows deep engagement, while the charity partnerships create psychological ownership where every purchase becomes a statement of values rather than just merchandise acquisition.
🚀 Action
- 🎯 Cause-Commerce Integration: Partner with one non-profit per quarter for limited edition merch → Perfect for: Building authentic social impact credentials → Quick Win: 15-20% premium pricing justification
- 🧠 Fan-Activist Conversion: Create content showing real impact of each purchase → Perfect for: Turning customers into brand advocates → Quick Win: 30% increase in social sharing
- 📝 Direct Traffic Optimization: Implement branded search campaigns for existing fans → Perfect for: Reducing acquisition costs → Quick Win: 40% lower CAC than paid social
Overview
📊Monthly Traffic
1609
visitors
⏱️Avg Visit Duration
27.37
seconds
↗️Bounce Rate
79.91%
of visits
📄PagesPerVisite
1.5
pages
Metrics
☁️Platform
Shopify
brand platform
🎨Theme
brand theme
🔌Apps
No items found.
🔤Typography
🎨Brand Colors
📢Slogan
Trade your certainty for awe
Reviews
⭐Trustpilot score
Based on
reviews
👀 Cusmer Reviews
CSR
Heal Us Charity Initiative
Partners with Immigrant Defenders Law Center (ImmDef) through Heal Us Charity T and Duck T merchandise, directing proceeds to support immigrant rights and legal defense efforts.
📍Positioning
Progressive metal band targeting alternative music fans with premium merch and charitable collaborations, positioning themselves at the intersection of music and social advocacy.
🔍 Insight
Silent Planet has built an emotional moat through cause alignment that transforms transactional purchases into meaningful activism. Their 54.49% direct traffic—nearly 3x the e-commerce industry average—reveals fans proactively seeking the brand rather than being marketed to. The 27.37-second average visit duration shows deep engagement, while the charity partnerships create psychological ownership where every purchase becomes a statement of values rather than just merchandise acquisition.
🚀 Action
- 🎯 Cause-Commerce Integration: Partner with one non-profit per quarter for limited edition merch → Perfect for: Building authentic social impact credentials → Quick Win: 15-20% premium pricing justification
- 🧠 Fan-Activist Conversion: Create content showing real impact of each purchase → Perfect for: Turning customers into brand advocates → Quick Win: 30% increase in social sharing
- 📝 Direct Traffic Optimization: Implement branded search campaigns for existing fans → Perfect for: Reducing acquisition costs → Quick Win: 40% lower CAC than paid social
