Traffic
📊Monthly Traffic
44031
visitors
⏱️Avg Visit Duration
16.85
seconds
↗️Bounce Rate
66.12%
of visits
📄PagesPerVisite
1.4
pages
Identity
🔤Typography
🎨Brand Colors
📢Slogan
Elegance Redefined
Reviews
⭐Trustpilot score
1.3
106
reviews
👀 Cusmer Reviews
Limited positive feedback mentions unique product designs and reasonable pricing compared to competitors. Some customers appreciate the style and sophistication of the fashion offerings. The brand maintains recognition for its fashion industry influence and editorial content quality.
Numerous customers report receiving incorrect or counterfeit items that differ significantly from product descriptions. Many experience severe delivery delays with non-functional tracking systems and unresponsive customer service. Refund processes are consistently problematic with customers facing difficulties in obtaining money back after poor product experiences.
CSR
Sustainable Fashion Initiatives
VOGUE Collection commits to 100% organic cotton production in Europe with fair labor standards. They offer climate-neutral shipping through DHL Go Green and donated proceeds from their Horror Vacui collaboration to UN Women. The brand emphasizes transparent supply chains and innovative eco-friendly manufacturing techniques to minimize environmental impact while maintaining luxury quality standards.
P.I.A
📍Positioning
Luxury fashion for style-conscious consumers seeking sustainable premium apparel with designer collaborations.
🔍 Insight
VOGUE Collection's psychological moat lies in the powerful brand halo effect from VOGUE magazine's 40-year legacy, which creates instant credibility that overrides operational shortcomings. Despite terrible customer service reviews, customers continue buying because the VOGUE name provides emotional safety and fashion authority that competitors cannot replicate. The 48.74% direct traffic demonstrates strong brand recall, while sustainability messaging creates moral licensing that eases purchase guilt for luxury purchases.
🚀 Action
- 🎯 Legacy Brand Leverage: Partner with established media brands for instant credibility → Perfect for: New market entrants needing trust signals → Quick Win: 40%+ direct traffic within 3 months
- 🧠 Sustainability Storytelling: Lead with climate-neutral shipping and organic production in marketing → Perfect for: Luxury brands needing ethical differentiation → Quick Win: 20% higher conversion from eco-conscious segments
- 📝 Limited Collaboration Strategy: Create capsule collections with recognizable partners → Perfect for: Building scarcity and urgency → Quick Win: 30% higher AOV from exclusive releases
Overview
📊Monthly Traffic
44031
visitors
⏱️Avg Visit Duration
16.85
seconds
↗️Bounce Rate
66.12%
of visits
📄PagesPerVisite
1.4
pages
Metrics
☁️Platform
Shopify
brand platform
🎨Theme
Fides
brand theme
🔌Apps
No items found.
🔤Typography
🎨Brand Colors
📢Slogan
Elegance Redefined
Reviews
⭐Trustpilot score
1.3
Based on
106
reviews
👀 Cusmer Reviews
Limited positive feedback mentions unique product designs and reasonable pricing compared to competitors. Some customers appreciate the style and sophistication of the fashion offerings. The brand maintains recognition for its fashion industry influence and editorial content quality.
Numerous customers report receiving incorrect or counterfeit items that differ significantly from product descriptions. Many experience severe delivery delays with non-functional tracking systems and unresponsive customer service. Refund processes are consistently problematic with customers facing difficulties in obtaining money back after poor product experiences.
CSR
Sustainable Fashion Initiatives
VOGUE Collection commits to 100% organic cotton production in Europe with fair labor standards. They offer climate-neutral shipping through DHL Go Green and donated proceeds from their Horror Vacui collaboration to UN Women. The brand emphasizes transparent supply chains and innovative eco-friendly manufacturing techniques to minimize environmental impact while maintaining luxury quality standards.
📍Positioning
Luxury fashion for style-conscious consumers seeking sustainable premium apparel with designer collaborations.
🔍 Insight
VOGUE Collection's psychological moat lies in the powerful brand halo effect from VOGUE magazine's 40-year legacy, which creates instant credibility that overrides operational shortcomings. Despite terrible customer service reviews, customers continue buying because the VOGUE name provides emotional safety and fashion authority that competitors cannot replicate. The 48.74% direct traffic demonstrates strong brand recall, while sustainability messaging creates moral licensing that eases purchase guilt for luxury purchases.
🚀 Action
- 🎯 Legacy Brand Leverage: Partner with established media brands for instant credibility → Perfect for: New market entrants needing trust signals → Quick Win: 40%+ direct traffic within 3 months
- 🧠 Sustainability Storytelling: Lead with climate-neutral shipping and organic production in marketing → Perfect for: Luxury brands needing ethical differentiation → Quick Win: 20% higher conversion from eco-conscious segments
- 📝 Limited Collaboration Strategy: Create capsule collections with recognizable partners → Perfect for: Building scarcity and urgency → Quick Win: 30% higher AOV from exclusive releases
