Comprehensive promotion and pricing solution for Shopify stores to increase sales through upsell, cross-sell, bundles, and flexible discount strategies.
SELLY is one of the best promotion apps available for Shopify stores in 2025. It offers comprehensive features including upsell, cross-sell, bundles, and flexible discount strategies. The app provides significant increases in sales and customer satisfaction according to user reviews, with responsive support and smooth integration with Shopify. While it starts at $29/month, the 15-day free trial allows merchants to test its powerful promotion capabilities before committing.
Shopify Bundles and Bundler - Product Bundles offer free alternatives to SELLY. Shopify Bundles provides fixed bundles and multipacks with a free option, while Bundler offers a free plan with bundle offers and volume discounts. ReConvert Upsell & Cross-Sell also has a free plan and focuses on checkout upsell and product recommendations. However, SELLY's strength lies in its ability to manipulate multiple discounts simultaneously, making it more comprehensive for complex promotion strategies compared to these alternatives.
To set up a BOGO offer in SELLY, navigate to the app dashboard and create a new promotion. Select the 'BOGO' option from the pricing types you can set. Configure the conditions - choose which products qualify, set the quantity requirements, and specify the free product. You can also add customer eligibility rules, scheduling, and country filters. The BOGO offer will then display on product pages or in the cart to encourage additional purchases.
Yes, SELLY supports extensive custom bundle creation including fixed bundles, multipacks, mix-and-match bundles, variant bundles, build-a-box, gift boxes, mystery boxes, and wholesale bundles. You can create custom bundles with unlimited options, set different pricing strategies like tiered pricing or quantity breaks, and apply various discount types. The app also supports digital and physical products, allowing you to create tailored bundle experiences that match your specific business needs and customer preferences.
SELLY helps increase average order value through multiple strategies including bundle offers with quantity boxes, build-your-own-bundle functionality, upsell popups, variant-level offers, spend $X get Y motivators with progress bars, quantity breaks, and AI-powered recommendation sections. These features encourage customers to purchase more items while shopping, add complementary products to their cart, and reach spending thresholds for additional benefits, resulting in higher transaction values and increased revenue per customer.
