Lessons from a Candle Company Selling New York Nostalgia
Show Notes
Literie Candles doesn’t just sell scents, it sells memories. In this episode, Literie Candles founder Erica Werber explains how she created candles based on New Yorkers’ favorite pastimes and why the packaging has made her scents sell. For more on Literie Candles and show notes: https://www.shopify.com/blog/literie-candles-packaging Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.
Related
Shopify Mastersen
Why This Michelin Chef Quit Momofuku & Alinea to Build His Million-Dollar Startup
2025年7月22日51 分钟
Shopify Mastersen
Shaking Up Sparkling Water: Aerflo’s Path From Idea to $10 Million Raise
2025年7月17日41 分钟
Shopify Mastersen
What a Near-Bankruptcy Taught These Founders About Growth and Grit
2025年7月10日37 分钟