The Art of Curating Products and Building Community as a Retailer

Amanda McClements made a major pivot in her career, from journalism to retail store owner. She also honed her own taste in home goods to bring customers unique and handcrafted gifts. Amanda shares how she built a community of other small business owners that she could go to for advice, and hosts advices to foster connection between makers and customers. Here's some of her tips for other small retailers. For more about Salt & Sundry: https://www.shopify.com/blog/salt-and-sundry-retail Subscribe to the Shopify Masters YouTube channel for video episodes. Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.