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How Bette Bentley Built Skimpies Into a No. 1 TikTok Brand Without Spending a Dollar on Paid Ads
Shopify MastersFormer comedy writer Bette Bentley built Skimpies—the world’s first liner designed specifically for leggings—into a number one TikTok brand entirely through organic livestreams, bypassing paid ads by treating the platfor...
How This Energy Drink Maker Raised Over $1 Million For Its Cause
You'll learn how Kill Cliff differentiates its products in a saturated market through an aggressive content strategy. For more on Kill Cliff and show notes: https://www.shopify.com/blog/kill-cliff-differenciate?utm_campa...

Bootstrapped to 8-Figures: How a DTC Skincare Giant Does Finance | Bushbalm Miniseries EP 4
To watch this episode on our YouTube channel: https://youtu.be/FIUj2NvzpJs David Gaylord of Bushbalm will share all the nitty-gritty deals of how the team makes their financials make sense as they bootstrapped into an 8-...
How This Sustainable Fashion Brand Rebuilt to Bounce Back from Stagnant Sales
You'll learn from an entrepreneur who manages her business using EOS or "Entrepreneurial Operating System" For more on Encircled and show notes: https://www.shopify.com/blog/encircled-operations?utm_campaign=shopifymaste...

The Marketing Strategies that Turned a $900 Investment into an 8 Figure Business | Bushbalm Miniseries EP 3
To watch this episode visit our Youtube channel: https://youtu.be/-M1ZPpv3ew0 David Gaylord will share key lessons he's learned while marketing Bushbalm: Three essential components of the marketing stack for new business...
How This Pet Accessories Maker Expanded by Producing an Online Course
You'll learn from these two entrepreneurs how they made collars that cats love to wear. For more on Supakit and show notes: www.shopify.com/blog/supakit-online-course?utm_campaign=shopifymasters&utm_medium=youtube&utm_so...

Product Development Process of an 8-Figure Skincare Company | Bushbalm Miniseries EP 2
To watch this episode visit our Youtube channel: https://www.youtube.com/watch?v=V2ASIvPUTSc David Gaylord, the co-founder of Bushbalm will share the product development learnings of: Ideation for their first hero produc...
How This Gender-Defying Clothing Company is Tailoring its Operations
You'll from these two entrepreneurs how looking for clothes for their wedding started a gender-defying clothing company. For more on Kirrin Finch and show notes: https://www.shopify.com/blog/kirrin-finch-operations?utm_c...

How Bushbalm Grew From a $900 Side Hustle into an 8 Figure Business | Bushbalm Miniseries EP 1
Watch on Youtube: https://youtu.be/7Plih4Fp9o8 Read on Shopify: https://www.shopify.com/blog/bushbalm-business-journey Bushbalm is on track to make over $10 Million in sales this year—an impressive feat for a brand that...
How This Seafood Company Scaled 6X While Managing Logistical Hurdles
Subscribe to the brand new Shopify Masters YouTube Channel: https://www.youtube.com/shopifymasters Learn from an entrepreneur who left his city life and marketing firm behind to start a fresh seafood company in Maine. Ma...
Break One Rule and Break It Hard: Disrupting the Soda Industry with a Healthy Spin
You'll learn from these two entrepreneurs how they disrupted the soda industry by making it healthy. For more on Olipop and show notes: https://www.shopify.com/blog/olipop-product-development?utm_campaign=shopifymasters&...
Brought Back to Life: How Pantee Uses Deadstock to Upcycle the Fashion Industry
In this episode, you'll learn how Amanda and Katie McCourt set out to scale a sustainable fashion brand that turns deadstock t-shirts into underwear. For more about Pantee and show notes, visit: https://www.shopify.com/b...
How an Eco-Friendly Laundry Brand Eliminated Big Retail From Their Business Model
In this episode, you'll learn from an entrepreneur who eliminated" Big Retail" out of their business model and continued to thrive. For more on Dropps and show notes: https://www.shopify.com/blog/dropps-customer-educatio...

