Building a $100 Million Brand, One Bridesmaid Dress at a Time

Shopify MastersApr 29, 202521 minen
Building a $100 Million Brand, One Bridesmaid Dress at a Time

Show Notes

From $10 Instagram ads to a $100M brand, Birdy Grey scaled by focusing on what mattered most—its customers. Founder Grace Lee Chen shares how listening, testing, and staying true to her story turned bridesmaid dresses into a breakout business. Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.

Related

How Purpose and Strategy Powered Actively Black’s Rise to $2 Million in 12 Months
Shopify Mastersen

How Purpose and Strategy Powered Actively Black’s Rise to $2 Million in 12 Months

Dec 9, 202533 min
View Episode
From Farmers Markets to 5,000 Stores: How Taza Chocolate Stayed True and Grew
Shopify Mastersen

From Farmers Markets to 5,000 Stores: How Taza Chocolate Stayed True and Grew

Dec 4, 202536 min
View Episode
How to Save Lives & Build a Brand
Shopify Mastersen

How to Save Lives & Build a Brand

Dec 2, 202539 min
View Episode
How One TikTok Creator Built a Brand That Sells Out on Repeat
Shopify Mastersen

How One TikTok Creator Built a Brand That Sells Out on Repeat

Nov 27, 202537 min
View Episode
1...678...150