Building a $100 Million Brand, One Bridesmaid Dress at a Time
Show Notes
From $10 Instagram ads to a $100M brand, Birdy Grey scaled by focusing on what mattered most—its customers. Founder Grace Lee Chen shares how listening, testing, and staying true to her story turned bridesmaid dresses into a breakout business. Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.
Related
Shopify Mastersen
100+ Product Updates from Shopify and What They Mean for You
Feb 28, 202345 min
Shopify Mastersen
Fly By Jing Is Changing the Perception of Chinese Food—One Jar at a Time
Feb 23, 202334 min
Shopify Mastersen
Homeboy Employs Former Gang Members. Here’s Why You Should, Too.
Feb 16, 202327 min