Growing a $100 Million Candy Business Through Retail & Celebrity Partnerships
Show Notes
Tara Bosch wanted a better relationship with candy and sweets, so she created low-sugar gummy treats to “kick sugar but keep candy.” She dropped out of university to launch SmartSweets in 2016, and today the company surpasses $100 million in revenue annually. For more on SmartSweets & show notes: https://www.shopify.com/blog/smart-sweets-retail-celebrity-partnerships?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.
Related
Shopify Mastersen
Which YouTube Influencers Will Actually Make You Money (And Which Ones Won't)
Jun 9, 201855 min
Shopify Mastersen
Why (And How) You Should Test Before You Invest in a T-Shirt Design
Jun 3, 201857 min
Shopify Mastersen
From Diaper Money to Debt-Free: How This Designer Grew His Own Passive Income
May 27, 201849 min
Shopify Mastersen
The Benefits of Bundling: How This Business Does 7-Figures a Month Selling Product Kits
May 20, 201849 min