How Birdy Grey Upended Weddings With an Affordable $100 Dress

Shopify MastersJan 12, 202328 minen
How Birdy Grey Upended Weddings With an Affordable $100 Dress

Show Notes

Birdy Grey shook up the bridal wear industry with its affordable bridesmaid dresses priced under $100. Founder Grace Lee shares how she found suppliers, designed an online shopping experience, and pitched a wedding wear business to male investors in this episode of Shopify on Location in Los Angeles. For more on Birdy Grey and the show notes: https://www.shopify.com/blog/birdy-grey-affordable-pricing?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.

Related

The "100 T-Shirts" Approach to Product Validation
Shopify Mastersen

The "100 T-Shirts" Approach to Product Validation

Feb 19, 201944 min
View Episode
Partnering With Influencers While They're Still Small
Shopify Mastersen

Partnering With Influencers While They're Still Small

Feb 12, 201946 min
View Episode
When Facebook and Google Ads Are Off the Table
Shopify Mastersen

When Facebook and Google Ads Are Off the Table

Feb 5, 201942 min
View Episode
Why You Need to Get on the Phone When Selling a High-Ticket Product
Shopify Mastersen

Why You Need to Get on the Phone When Selling a High-Ticket Product

Jan 28, 201953 min
View Episode