How De Soi Built a Brand in a Category No One Believed In

Shopify MastersJan 13, 202649 minen
How De Soi Built a Brand in a Category No One Believed In

Show Notes

Scout Brisson reveals how De Soi converts skeptics into subscribers through sampling, why it’s their largest marketing expense, and her ROI framework. For more on De Soi and show notes click here. Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.

Related

Shopify Mastersen

How a Former Banker Turned Pastry Chef Whipped Up Cult-Favorite Skincare

Jun 8, 202129 min
View Episode
Shopify Mastersen

One Founder's Playbook for Scaling an Ethically-Made Fashion Brand

Jun 1, 202152 min
View Episode
Shopify Mastersen

Getting Acquired Without Your Typical Off-the-Chart Sales Figures

May 25, 202154 min
View Episode
Shopify Mastersen

What’s Small, Itchy, and Worth a Multimillion Dollar Remedy?

May 18, 202143 min
View Episode