How De Soi Built a Brand in a Category No One Believed In
Show Notes
Scout Brisson reveals how De Soi converts skeptics into subscribers through sampling, why it’s their largest marketing expense, and her ROI framework. For more on De Soi and show notes click here. Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.
Related
Shopify Mastersen
Stop Competing on Features: Reimagine Your Entire Product Category Instead
Jan 6, 202633 min
Shopify Mastersen
Inside Ergatta’s Game-Driven Model and Two-Year Profit Streak
Jan 1, 202630 min
Shopify Mastersen
The Unlikely Path That Built Our 7-Figure Coffee Brand
Dec 30, 202547 min
Shopify Mastersen
How This Footwear Founder Turned 5 Years of R&D Into 300% Growth
Dec 25, 202539 min