The Playbook for Companies in Emerging Categories

Shopify MastersJul 18, 202329 minen

Show Notes

Ghia founder Melanie Masarin sought to redefine drinking and introduce customers and restaurateurs to an emerging category: non-alcoholic spirits. For more on Ghia and show notes: https://www.shopify.com/blog/ghia-emerging-category Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.

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Show Notes

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How a “Nightmare” Ring Shopping Experience Turned Into a Niche Business

How This Founder Built A 7-Figure Business While Keeping A Full-Time Job

The One Data Insight That Doubled This Brand’s Sales

6-Figure in Sales Before Launch and Building a Sustainable Future