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The Scrappy Outreach Strategy Behind Candier's $14 Million Retail Empire

Shopify MastersMay 14, 202637 minen
Original Source
The Scrappy Outreach Strategy Behind Candier's $14 Million Retail Empire

Show Notes

Krysten Kauder built Candier—a bold, irreverent candle brand with names like “Girl, You Need to Calm the F Down”—into a $14 million business stocked at Target, Whole Foods, and Ulta, and she did it without a PR firm, sales team, or single networking event. For more on Candier and show notes click here Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.
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