This Legacy Brand’s Next 100 Years is Inspired by Its Past

Shopify MastersApr 9, 202432 minen

Show Notes

It’s a huge responsibility to lead a 100-year-old legacy brand into a new era. Belstaff chief brand officer Jodie Harrison and director of technology Navid Jilow share what they’ve learned in the process. https://www.shopify.com/blog/belstaff-building-after-100 Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.

Related

Selling to Businesses by Partnering With Their "Stack"
Shopify Mastersen

Selling to Businesses by Partnering With Their "Stack"

Nov 12, 201848 min
View Episode
Why Product-Market Fit Should Start with the Market First
Shopify Mastersen

Why Product-Market Fit Should Start with the Market First

Nov 5, 201847 min
View Episode
Turning Old VHS Tapes into a $20 Million a Year Business
Shopify Mastersen

Turning Old VHS Tapes into a $20 Million a Year Business

Oct 29, 201853 min
View Episode
An Unfair Advantage
Shopify Mastersen

An Unfair Advantage

Oct 22, 201838 min
View Episode