Using Your Customer Base to Crowdfund, Rebrand, and More
Show Notes
Bird & Blend Tea Co. founder Krisi Smith wanted to bring fun tea blends to the UK., and gathered quite a following in the process. In this episode of Shopify Masters , Krisi shares how she built her customer base around students and tourists, getting their support to help fund retail expansion and rebrand the company. For more on Bird & Blend Tea Co. and show notes: https://www.shopify.com/blog/bird-and-blend-community Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.
Related
Shopify Mastersen
From 200 Rejections to Industry Game-Changer: How Knix Rewrote Women’s Marketing
Jul 29, 202534 min
Shopify Mastersen
Kitchen-to-Global Brand: Lhamour's Journey That Changed Mongolia Forever
Jul 24, 202537 min
Shopify Mastersen
Why This Michelin Chef Quit Momofuku & Alinea to Build His Million-Dollar Startup
Jul 22, 202551 min
Shopify Mastersen
Shaking Up Sparkling Water: Aerflo’s Path From Idea to $10 Million Raise
Jul 17, 202541 min