Why an MBA Was Important for This Entrepreneur

Shopify MastersSep 3, 201943 minen

Show Notes

Sali Christeson quit a corporate job to pursue the dream of building a fashion brand for ambitious women to look and feel good while breaking barriers. Counterintuitive to most tips for entrepreneurs, Sali credits her MBA for building her well-rounded set of skills. In this episode of Shopify Masters, you'll hear from Sali Christeson of ARGENT on how to build a fashion brand from the ground up. For more on Sali Christeson, ARGENT, and show notes: https://www.shopify.ca/blog/argent-mba Tune in to learn Why you might want to get an MBA before starting your business What is a brand book and what needs to go in a brand book How do you measure that you are making progress with building your brand Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.

Related

Shopify Mastersen

3x Sales in One Year: Lounge Underwear’s Story of Building a Multi-Million Dollar Industry Disruptor

Apr 20, 202141 min
View Episode
Shopify Mastersen

Converting Cold Traffic: How $200K in Ads Generated $1.8M in Revenue

Apr 13, 202146 min
View Episode
Shopify Mastersen

Supporting 14,000 Artisans While Generating Over $4 Million in Revenue

Apr 6, 202159 min
View Episode
Shopify Mastersen

How One Company Scaled By Not Scaling At All

Mar 29, 202150 min
View Episode