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How a DIY YouTube Channel Became a Multimillion-Dollar Home Goods Brand
Shopify MastersLone Foxâs Drew Scott on the vintage pivot that doubled revenue, building two million subscribers without ads, and why his business model canât be copied. For more on Lone Fox and show notes click here Subscribe and watc...
Personal Branding Strategies Every Entrepreneur Needs
Alexa Curtis has been building her personal brand since the age of 12. Learn how she secured deals with Radio Disney, T Mobile, and British Airways, all through cold pitching herself and developing her lifestyle content....
How a First-time Founder Overcame Launch Challenges
David Levy encountered a few unexpected challenges in the two-year lead-up to launching his first company, Bola Grills. Listen to find out how he dealt with finding production partners and storage solutions. Subscribe an...
Getting Creative with Marketing a Lifestyle â Not the Product
Alyse Borkan, co-founder of Rocco, is a veteran of marketing direct-to-consumer products. She shares why marketing a lifestyle of hosting and entertaining has been so effective for the new mini fridge brand. To learn mor...
How to Start Optimizing Your Companyâs Revenue Growth
Shizu Okusa left Wall Street in 2013 to launch her own brand, Jrink. After selling it, she created ApothĂ©kary, making herbal remedies. Discover the revenue growth tips sheâs learned from both companies. To hear more on A...
How De La Calleâs Rebrand Aims to Capture New Customers
Serial entrepreneur Alex Matthews explains why he rebranded his tepache brand, De La Calle, to a modern Mexican soda brand. For more on De La Calle and show notes: https://www.shopify.com/blog/de-la-calle-rebranding Subs...
Iteration Is The Secret Ingredient for This Beverage Company
Founder Karen Danudjaja shares how she embraces iteration and prioritizes customer feedback into her beverage company, Blume, which incorporates superfoods into latte mixes and water elixirs. To learn more about Blume an...
Marketing Strategies Proven to Drive Results
Diarrha N'Diaye launched Ami ColĂ© after helping grow brands like LâOrĂ©aland Glossier. Discover the data-driven strategies sheâs learned from working at top beauty brands. Subscribe and watch Shopify Masters on YouTube! S...
A Guide to Creating Scalable Business Models
Razvan Romanescu launched three beauty brands under his parent company, Underlining. Learn his formula for creating a business that has the potential to scale. Subscribe and watch Shopify Masters on YouTube! Sign up for...
Making Connections in BusinessâEven if You Donât Start With Any
Art of Tea founder Steve Schwartz didnât know anyone who started a business, but mentors and partners have always been key to his companyâs success. For more on Art of Tea and show notes click here . Subscribe and watch...