Conversion Booster! Two Free Methods to Add Trust Badges | 99 Shopify Tips (6)
The biggest problem many global selling beginners face is user trust. Adding trust badges is one of the most basic and efficient optimization methods.
Good Sunday, global sellers. New lesson is here, time to study.
The biggest problem many global selling beginners or new stores face is user trust issues—when users click into your site, they immediately "feel" your site is unreliable!
This feeling comes from many aspects, which is part of the optimization work global sellers often talk about. We need to adjust the website to the most trustworthy state possible, so customers feel "wow this site looks good, very professional" when they click in.
These optimization directions include but are not limited to: brand visuals, UI/UX, payment methods, social media presentation, UGC reviews, etc.
Among UI/UX, one of the most basic and efficient optimization methods for beginners is adding trust badges.
Don't underestimate these small LOGO images. They can clearly show customers your store's basic services, like free shipping, free returns, secure payment guarantees, etc., thereby improving customer trust in your site.
No more talk, let's start! Two methods, both free. (Old fans know, we don't spend a penny on global selling, spending money is impossible.)
Method 1: Easy and Efficient Plugin Method
I use Avada Trust Badages Sale Pop-up, a completely free plugin (no paid plans at all, nowhere to pay even if you want to).
The overall process is very smooth, even a fool can install it. For specific process, watch the video. Won't elaborate in text.
Method 2: Design It Yourself If You Think You're Awesome
I use a certain design tool, mainly because it's convenient with various materials to use directly.
1. Create New Canvas Size
For example, for trust badges below the Home Page banner, I recommend size 1700*200.
2. Material Badge Design
Search according to your services, there are many illustrations to use. Add design, save and download.
3. Enter Theme Editor
Add as Image Banner to your desired position, delete extra content, select image height auto-adapt, save and done.
Overall dimensions, etc., those with design basics can modify according to their needs. This is just for demonstration.
