Awin is one of the best affiliate marketing apps for Shopify merchants looking to grow their ecommerce sales. With access to over 270,000 publishers, real-time tracking, and automated payment processing, it provides comprehensive affiliate program management. Users report strong revenue growth and effective customer acquisition through partnerships, though some experience setup challenges.
Shopify Collabs offers a free alternative with influencer marketing capabilities, while UpPromote provides affiliate marketing with a freemium model. GOAFFPRO also offers a free plan for basic affiliate marketing needs. Each alternative has different strengths - Shopify Collabs focuses on influencer partnerships, UpPromote on referral sales, and GOAFFPRO on comprehensive affiliate management.
First sign up for an Awin advertiser account through their website, then install the Shopify app from the Shopify App Store. The integration wizard will guide you through synchronizing your store with your Awin account. You'll need to configure tracking parameters and set up commission structures before launching your affiliate program.
Awin Access is free to install with €99/month platform fee starting from month 2. You also pay commissions to your affiliate partners plus a 3.5% tracking fee on transaction values. For example, on a €100 sale with 6% partner commission, you pay €6 to the partner and €3.50 to Awin. Premium plans like Accelerate and Advanced offer additional features at custom pricing.
Awin provides comprehensive reporting dashboards with real-time tracking of affiliate performance, sales, and conversions. You can monitor customer journeys, analyze publisher effectiveness, and measure ROI through detailed analytics. The platform offers customizable reports to help you optimize your affiliate strategy based on performance data.
