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How Bette Bentley Built Skimpies Into a No. 1 TikTok Brand Without Spending a Dollar on Paid Ads
Shopify MastersFormer comedy writer Bette Bentley built Skimpies—the world’s first liner designed specifically for leggings—into a number one TikTok brand entirely through organic livestreams, bypassing paid ads by treating the platfor...
How Elle Liu Turned a Rough Night’s Sleep into a Successful Ecommerce Brand
Elle Liu was a hot sleeper so the idea for Eucalypso grew out of her own personal need. When she couldn’t find a product to fit that need, she knew there was a gap in the market that her idea could solve—and that she was...
How to Get Out of a Bad Contract: Boxraw’s Founder Shares His Secrets
BOXRAW's founder Ben Amanna noticed the lack of dedicated clothing for boxing and decided to start his own brand. For more on BOXRAW and show notes: https://www.shopify.com/blog/boxraw-social-media?utm_campaign=shopifyma...
Only $150 Left In The Bank Account: How This Business Bounced Back
Connor Meakin was a runner who couldn’t run. A devastating foot injury in 2016 put an abrupt stop to his favorite thing to do: compete in marathons at an elite level. After fruitless attempts at rehab, he took his health...
How Ethey Is Scaling A Zero-Waste Meal Delivery Business Beyond $100 Million
Ethey is a ready-to-eat meal delivery service that reduces a pound of food waste per meal and just recently moved into a manufacturing facility that can handle over $100 Million in production. For more on Ethey and show...
How This Data Scientist Used Market Research to Launch A Successful Fertility Business
OOVA is an at-home diagnostics company that brings clarity to the complex world of fertility. For more on OOVA and show notes: https://www.shopify.com/blog/oova-market-research?utm_campaign=shopifymasters&utm_medium=yout...
How 3 Childhood Friends Without Business Experience Built “The Best Brand in Denmark”
Shaping New Tomorrow are the makers of classic menswear pieces that are just as comfortable as sportswear. They've recently been awarded the Gazelle Award for being the best brand in Denmark. For more on Shaping New Tomo...
How FactoryPure Mastered Google Ads and Scaled to 8-Figures in Annual Sales
Factory Pure sells a wide variety of items including generators direct from the manufacturer. For more on FactoryPure and show notes: https://www.shopify.com/blog/factorypure-shipping?utm_campaign=shopifymasters&utm_medi...
From Family Recipe to 7-Figure Sales: Pan’s Journey of A Decade-Long Side Hustle
Pan's Mushroom Jerky is a plant-based snack made of shiitake mushrooms with a delicious umami taste and satisfying meaty texture. For more on Pan's Mushroom Jerky and show notes: https://www.shopify.com/blog-pans-mushroo...
How Tajinebanane Managed 3X Annual Growth and Built An Empowering Community
You will learn from the siblings duo who build Tajinebanae: How to create content that empowers and unite a community The first roles to outsources as you scale a business What it takes to build a social impact component...
How a “Nightmare” Ring Shopping Experience Turned Into a Niche Business
You'll learn how their bad experience from buying a wedding ring turned into Manly Bands For more on Manly Bands and show notes: www.shopify.com/blog/manly-bands-niche-market?utm_campaign=shopifymasters&utm_medium=descri...
How This Founder Built A 7-Figure Business While Keeping A Full-Time Job
You'll learn from an entrepreneur how he built a multimillion-dollar fitness brand and how to make sure it can withstand any crisis like recessions and pandemic. For more on Gymreapers and show notes: https://www.shopify...