Eighth Generation

Eighth Generation is a Seattle-based art and lifestyle brand owned by the Snoqualmie Tribe, reclaiming Native art markets through 100% Native-designed products and building business capacity among cultural artists.
FOUNDED
2008
HEADQUATER
US

Traffic

Eighth Generation traffic data and performance stats

📊Monthly Traffic
35583
visitors
⏱️Avg Visit Duration
79.74
seconds
↗️Bounce Rate
48.05%
of visits
📄PagesPerVisite
2.7
pages

Identity

What fonts, colors and logo does Eighth Generation use?

Eighth Generation Brand Logo
🔤Typography
Aa
SuisseIntl
🎨Brand Colors
#003366
#FF6B35
📢Slogan
Inspired Natives™, not Native Inspired

Reviews

Eighth Generation customer insights and market gaps

⭐Trustpilot score
reviews
👀 Cusmer Reviews

CSR

Eighth Generation social responsibility initiatives

Inspired Natives® Project
A business and educational initiative that builds capacity among Native artists while addressing cultural appropriation by providing ethical alternatives to 'Native-inspired' products. The project collaborates with arts entrepreneurs to manufacture products under the Eighth Generation brand, expanding regional appeal while increasing business capacity and educating the public about the tangible costs of cultural appropriation.

P.I.A

Eighth Generation growth secrets and strategy takeaways

📍Positioning

Targeting culturally conscious consumers seeking authentic Native art with premium pricing through direct-to-consumer channels.

🔍 Insight

Brand authenticity and ethical partnerships create a psychological moat, making it hard for competitors to replicate. The direct traffic of 48.7% indicates strong brand recall and trust.

🚀  Action

  • 🎯 Leverage Authentic Storytelling: Highlight ethical partnerships and tribal ownership → Perfect for: Brands with cultural roots → Quick Win: Builds trust and loyalty.
  • 🧠 Optimize Direct Traffic: Invest in brand awareness campaigns → Perfect for: Niche markets → Quick Win: Reduces reliance on paid traffic.
  • 📝 Community Engagement: Partner with cultural artists → Perfect for: Brands aiming for authenticity → Quick Win: Enhances brand credibility.

Overview

📊Monthly Traffic
35583
visitors
⏱️Avg Visit Duration
79.74
seconds
↗️Bounce Rate
48.05%
of visits
📄PagesPerVisite
2.7
pages

Metrics

Eighth Generation Brand Logo
🔤Typography
Aa
SuisseIntl
🎨Brand Colors
#003366
#FF6B35
📢Slogan
Inspired Natives™, not Native Inspired

Reviews

⭐Trustpilot score
Based on
reviews
👀 Cusmer Reviews

CSR

Inspired Natives® Project
A business and educational initiative that builds capacity among Native artists while addressing cultural appropriation by providing ethical alternatives to 'Native-inspired' products. The project collaborates with arts entrepreneurs to manufacture products under the Eighth Generation brand, expanding regional appeal while increasing business capacity and educating the public about the tangible costs of cultural appropriation.

📍Positioning

Targeting culturally conscious consumers seeking authentic Native art with premium pricing through direct-to-consumer channels.

🔍 Insight

Brand authenticity and ethical partnerships create a psychological moat, making it hard for competitors to replicate. The direct traffic of 48.7% indicates strong brand recall and trust.

🚀  Action

  • 🎯 Leverage Authentic Storytelling: Highlight ethical partnerships and tribal ownership → Perfect for: Brands with cultural roots → Quick Win: Builds trust and loyalty.
  • 🧠 Optimize Direct Traffic: Invest in brand awareness campaigns → Perfect for: Niche markets → Quick Win: Reduces reliance on paid traffic.
  • 📝 Community Engagement: Partner with cultural artists → Perfect for: Brands aiming for authenticity → Quick Win: Enhances brand credibility.