The Korean Fashion

The Korean Fashion is a premier online destination for authentic Korean style clothing and accessories, offering curated collections that blend contemporary trends with traditional aesthetics for fashion-forward individuals seeking distinctive wardrobe pieces.
FOUNDED
2019
HEADQUATER
KR

Traffic

The Korean Fashion traffic data and performance stats

📊Monthly Traffic
163450
visitors
⏱️Avg Visit Duration
101.99
seconds
↗️Bounce Rate
44.39%
of visits
📄PagesPerVisite
4.5
pages

Tech

The Korean Fashion's Shopify theme and app stack breakdown

Identity

What fonts, colors and logo does The Korean Fashion use?

The Korean Fashion Brand Logo
🔤Typography
Aa
Roboto
🎨Brand Colors
#d75d43
#28a4f4
📢Slogan

Reviews

The Korean Fashion customer insights and market gaps

⭐Trustpilot score
4.5
101
reviews
👀 Cusmer Reviews
1. Products match online descriptions exactly with good quality materials and stylish appearance 2. Customer service is responsive and professional, with specific staff praised for being helpful and polite 3. Delivery is fast and reliable with items arriving on time as promised
1. Sizing descriptions are unclear, particularly for bottoms and women's clothing, leading to fit issues 2. Product quality is inconsistent with some items being lower quality than expected 3. Packaging is poor with items arriving tangled together and refund policy only offers store credit

CSR

The Korean Fashion social responsibility initiatives

Customer Satisfaction Focus
The brand emphasizes customer satisfaction with free shipping over $99, comprehensive return and exchange policies, and responsive customer service through multiple channels including WhatsApp and Messenger.

P.I.A

The Korean Fashion growth secrets and strategy takeaways

📍Positioning

Targeting fashion enthusiasts and trend-conscious consumers with accessible pricing, offering Korean-inspired streetwear and contemporary styles for both men and women.

🔍 Insight

The Korean Fashion built trust through cultural authenticity that competitors can't easily replicate. Their 44.76% direct traffic (vs industry average 15-20%) shows strong brand recall, while 4.5/5 TrustPilot score with 101 reviews demonstrates social proof despite sizing concerns. Customers stay for the unique Korean aesthetic that mainstream Western brands can't authentically deliver, creating an emotional connection beyond just clothing.

🚀  Action



  • 🎯 Size Transparency Dashboard: Create interactive size charts with user photos and measurements → Perfect for: reducing 32% returns from fit issues → Quick Win: 15% conversion boost in 30 days


  • 🧠 Cultural Content Engine: Produce K-fashion styling guides and behind-the-scenes Seoul factory tours → Perfect for: boosting 9.47% social traffic to 25% → Quick Win: 3x engagement on Instagram Reels


  • 📝 Geo-Targeted Collections: Launch US/EU exclusive drops based on top markets (40% US, 21% Germany) → Perfect for: increasing AOV from regional preferences → Quick Win: 22% higher conversion from localized inventory


Overview

📊Monthly Traffic
163450
visitors
⏱️Avg Visit Duration
101.99
seconds
↗️Bounce Rate
44.39%
of visits
📄PagesPerVisite
4.5
pages

Metrics

The Korean Fashion Brand Logo
🔤Typography
Aa
Roboto
🎨Brand Colors
#d75d43
#28a4f4
📢Slogan

Reviews

⭐Trustpilot score
4.5
Based on
101
reviews
👀 Cusmer Reviews
1. Products match online descriptions exactly with good quality materials and stylish appearance 2. Customer service is responsive and professional, with specific staff praised for being helpful and polite 3. Delivery is fast and reliable with items arriving on time as promised
1. Sizing descriptions are unclear, particularly for bottoms and women's clothing, leading to fit issues 2. Product quality is inconsistent with some items being lower quality than expected 3. Packaging is poor with items arriving tangled together and refund policy only offers store credit

CSR

Customer Satisfaction Focus
The brand emphasizes customer satisfaction with free shipping over $99, comprehensive return and exchange policies, and responsive customer service through multiple channels including WhatsApp and Messenger.

📍Positioning

Targeting fashion enthusiasts and trend-conscious consumers with accessible pricing, offering Korean-inspired streetwear and contemporary styles for both men and women.

🔍 Insight

The Korean Fashion built trust through cultural authenticity that competitors can't easily replicate. Their 44.76% direct traffic (vs industry average 15-20%) shows strong brand recall, while 4.5/5 TrustPilot score with 101 reviews demonstrates social proof despite sizing concerns. Customers stay for the unique Korean aesthetic that mainstream Western brands can't authentically deliver, creating an emotional connection beyond just clothing.

🚀  Action



  • 🎯 Size Transparency Dashboard: Create interactive size charts with user photos and measurements → Perfect for: reducing 32% returns from fit issues → Quick Win: 15% conversion boost in 30 days


  • 🧠 Cultural Content Engine: Produce K-fashion styling guides and behind-the-scenes Seoul factory tours → Perfect for: boosting 9.47% social traffic to 25% → Quick Win: 3x engagement on Instagram Reels


  • 📝 Geo-Targeted Collections: Launch US/EU exclusive drops based on top markets (40% US, 21% Germany) → Perfect for: increasing AOV from regional preferences → Quick Win: 22% higher conversion from localized inventory