Traffic
📊Monthly Traffic
73796
visitors
⏱️Avg Visit Duration
30.69
seconds
↗️Bounce Rate
39.58%
of visits
📄PagesPerVisite
2.9
pages
Tech
☁️Platform
Shopify
brand platform
🎨Theme
Dawn
brand theme
Identity
🔤Typography
🎨Brand Colors
📢Slogan
make life with your dog look as good as it feels
Reviews
⭐Trustpilot score
2.5
5
reviews
👀 Cusmer Reviews
Nicely-designed website
Poor customer service delivery issues with USPS product design flaws with collars and travel bags poor material quality that doesn't hold up international order support lacking
CSR
Give Back Program
Wild One partners with animal rescue organizations across the United States, specifically in regions with high levels of animal abandonment and neglect. They provide rescue and foster dogs with support, gear, and care through product and monetary donations, amplification of adoptable dogs, raising awareness for events, and grassroots volunteering. Partners include Badass Animal Rescue, The Labelle Foundation, Houston Pets Alive, and 10+ other rescue organizations nationwide.
P.I.A
📍Positioning
Style-conscious dog owners seeking premium, functional pet gear that combines fashion with durability
🔍 Insight
Wild One's moat lies in transforming pet products from functional necessities to fashion statements, creating psychological ownership through design-first community building. Despite a 2.5 TrustPilot score, their 49.22% direct traffic shows customers return for the aesthetic identity and curated experience, not just products. The brand leverages the emotional bond between pet owners and their dogs, making product choices feel like personal style declarations rather than practical purchases.
🚀 Action
- 🎯 **Community-First Popups**: Launch a 3-month retail popup in your highest traffic neighborhood within 30 days → _Perfect for_: Brands with strong online presence seeking real-world feedback → **Quick Win**: Wild One's Soho popup generated their bestselling Walk Kit by observing customer behavior
- 🧠 **Product Kit Bundling**: Bundle complementary products at 15-20% discount based on observed shopping patterns → _Perfect for_: Brands with multiple SKUs seeing customers buy items separately → **Quick Win**: Wild One's Walk Kit became their #1 seller after noticing customers buying full 'outfits'
- 📝 **Founder Story Content**: Create a 'Meet the Founders' series highlighting your team's expertise and passion → _Perfect for_: Brands with diverse founder backgrounds in different industries → **Quick Win**: Wild One leveraged their 'Avengers' team (design, product, operations) to build instant credibility
- 🧠 **Product Kit Bundling**: Bundle complementary products at 15-20% discount based on observed shopping patterns → _Perfect for_: Brands with multiple SKUs seeing customers buy items separately → **Quick Win**: Wild One's Walk Kit became their #1 seller after noticing customers buying full 'outfits'
- 📝 **Founder Story Content**: Create a 'Meet the Founders' series highlighting your team's expertise and passion → _Perfect for_: Brands with diverse founder backgrounds in different industries → **Quick Win**: Wild One leveraged their 'Avengers' team (design, product, operations) to build instant credibility
Overview
📊Monthly Traffic
73796
visitors
⏱️Avg Visit Duration
30.69
seconds
↗️Bounce Rate
39.58%
of visits
📄PagesPerVisite
2.9
pages
Metrics
🔤Typography
🎨Brand Colors
📢Slogan
make life with your dog look as good as it feels
Reviews
⭐Trustpilot score
2.5
Based on
5
reviews
👀 Cusmer Reviews
Nicely-designed website
Poor customer service delivery issues with USPS product design flaws with collars and travel bags poor material quality that doesn't hold up international order support lacking
CSR
Give Back Program
Wild One partners with animal rescue organizations across the United States, specifically in regions with high levels of animal abandonment and neglect. They provide rescue and foster dogs with support, gear, and care through product and monetary donations, amplification of adoptable dogs, raising awareness for events, and grassroots volunteering. Partners include Badass Animal Rescue, The Labelle Foundation, Houston Pets Alive, and 10+ other rescue organizations nationwide.
📍Positioning
Style-conscious dog owners seeking premium, functional pet gear that combines fashion with durability
🔍 Insight
Wild One's moat lies in transforming pet products from functional necessities to fashion statements, creating psychological ownership through design-first community building. Despite a 2.5 TrustPilot score, their 49.22% direct traffic shows customers return for the aesthetic identity and curated experience, not just products. The brand leverages the emotional bond between pet owners and their dogs, making product choices feel like personal style declarations rather than practical purchases.
🚀 Action
- 🎯 **Community-First Popups**: Launch a 3-month retail popup in your highest traffic neighborhood within 30 days → _Perfect for_: Brands with strong online presence seeking real-world feedback → **Quick Win**: Wild One's Soho popup generated their bestselling Walk Kit by observing customer behavior
- 🧠 **Product Kit Bundling**: Bundle complementary products at 15-20% discount based on observed shopping patterns → _Perfect for_: Brands with multiple SKUs seeing customers buy items separately → **Quick Win**: Wild One's Walk Kit became their #1 seller after noticing customers buying full 'outfits'
- 📝 **Founder Story Content**: Create a 'Meet the Founders' series highlighting your team's expertise and passion → _Perfect for_: Brands with diverse founder backgrounds in different industries → **Quick Win**: Wild One leveraged their 'Avengers' team (design, product, operations) to build instant credibility
- 🧠 **Product Kit Bundling**: Bundle complementary products at 15-20% discount based on observed shopping patterns → _Perfect for_: Brands with multiple SKUs seeing customers buy items separately → **Quick Win**: Wild One's Walk Kit became their #1 seller after noticing customers buying full 'outfits'
- 📝 **Founder Story Content**: Create a 'Meet the Founders' series highlighting your team's expertise and passion → _Perfect for_: Brands with diverse founder backgrounds in different industries → **Quick Win**: Wild One leveraged their 'Avengers' team (design, product, operations) to build instant credibility
