Lessons from a Candle Company Selling New York Nostalgia
Show Notes
Literie Candles doesn’t just sell scents, it sells memories. In this episode, Literie Candles founder Erica Werber explains how she created candles based on New Yorkers’ favorite pastimes and why the packaging has made her scents sell. For more on Literie Candles and show notes: https://www.shopify.com/blog/literie-candles-packaging Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.
Related
Shopify Mastersen
The Beauty Brand Playbook Behind Lore's Successful Launch
Jul 7, 202637 min
Shopify Mastersen
How Fusion Achieved a 101% Sell-Through Rate by Owning Its Supply Chain
Jul 2, 202630 min
Shopify Mastersen
How Brightland Became The Olive Oil Brand Beloved by Press and Retailers
Jun 30, 202644 min