Convert is one of the best A/B testing platforms available today, offering enterprise-grade features at affordable prices. While it doesn't have a permanent free tier, it provides a comprehensive 15-day free trial that includes all features. The platform's flicker-free SmartInsert™ technology, advanced targeting with 40+ filters, and full-stack capabilities make it ideal for e-commerce merchants looking to optimize conversion rates without breaking the bank.
Setting up your first A/B test on Convert is straightforward. Start by installing the tracking snippet on your site. Then create a new project and experiment using the visual editor or code editor. Define your goal (like add to cart or purchase), set up audience targeting conditions, and configure your variants. Use the QA Wizard to preview changes across devices before launching. The platform's guided onboarding ensures you're properly set up with an A/A test to validate your tracking implementation.
Yes, Convert excels at e-commerce revenue tracking. You can set up revenue goals manually or automatically connect them if you have Google Analytics ecommerce tracking. The platform allows you to track multiple transactions per customer and monitor revenue attributed to actions without URL changes. Advanced features like post-segmentation help you analyze performance by customer segments, device types, and traffic sources, giving you deep insights into what drives conversions for your online store.
Convert is designed with privacy-first principles, using only first-party cookies and avoiding personal data storage. The platform includes GDPR, TTDSG, and BDSG compliance features with built-in privacy notifications that warn you about potential privacy violations in your targeting setup. This ensures your e-commerce experiments remain compliant while still allowing you to run comprehensive tests with advanced targeting capabilities like geolocation and behavioral segmentation.
Convert stands out with its flicker-free SmartInsert™ technology that prevents page flickering during tests, ensuring unbiased results. Unlike competitors, it offers enterprise-grade features like full-stack experimentation, API access, and advanced targeting at self-service prices. The platform's 4x faster support, transparent pricing without forced upgrades, and carbon-neutral hosting make it particularly attractive for e-commerce merchants who need reliable, comprehensive testing capabilities without enterprise-level costs.
