Question 1

What are the most important metrics to track on social media?

Accepted Answer

Focus on engagement rate (likes, comments, shares), reach, click-through rate, conversion rate, and follower growth quality over quantity.

Question 2

How often should I post on different platforms?

Accepted Answer

Instagram: 3-5 times/week, X: 5-10 times/day, LinkedIn: 3-5 times/week, YouTube: 1-2 videos/week. Consistency matters more than frequency.

Question 3

What type of content performs best algorithmically?

Accepted Answer

Short-form video (Reels/TikTok), carousels, user-generated content, and interactive polls show highest engagement rates across platforms.

Question 4

How do I adapt to changing algorithms?

Accepted Answer

Monitor platform updates weekly, A/B test content formats, prioritize community engagement over vanity metrics, and diversify content types.

Question 5

What tools help streamline social media management?

Accepted Answer

Buffer, Later, Hootsuite for scheduling; Canva for design; Google Analytics for tracking; and native platform insights for performance data.

Gift Reggie

Overview