Marsello is one of the best omnichannel loyalty program solutions for 2025, offering a 14-day free trial with full access to loyalty features, marketing automation, and analytics. Retailers like Pinjarra Bakery have seen 66% repeat purchase rates, while Bakers Delight achieved 95% database participation in their loyalty program. The platform seamlessly integrates with POS and eCommerce systems to track customer behavior across all channels.
Setting up your omnichannel loyalty program with Marsello is straightforward. First, connect your POS system (like Shopify or Lightspeed) and eCommerce platform to sync customer data. Then customize your loyalty program with points, rewards, and VIP tiers. Marsello automatically tracks customer purchases across all channels, allowing customers to earn and redeem rewards whether shopping in-store or online. Use the drag-and-drop builder to create branded loyalty experiences that match your store's aesthetic.
Marsello provides comprehensive marketing automation specifically designed for loyalty programs. You can set up automated birthday rewards, win-back campaigns for dormant customers, tier upgrade notifications, and post-purchase follow-ups. The platform includes AI-powered content suggestions for email campaigns and SMS marketing, plus campaign boost features that automatically resend emails with different subject lines to non-openers. All automations are triggered based on customer behavior, purchase history, and loyalty status.
Marsello takes customer data privacy seriously with comprehensive compliance measures. The platform adheres to privacy regulations and provides tools for managing customer consent preferences. You can customize data collection practices and ensure secure handling of customer information. Marsello offers customer profile management features that allow you to segment audiences and target campaigns while respecting privacy boundaries. The platform also includes audit trails and access controls to maintain data security standards.
Yes, Marsello offers extensive integration capabilities with major POS and eCommerce systems including Shopify, Lightspeed, Klaviyo, and many more. The platform seamlessly syncs customer data across all your sales channels, creating unified customer profiles regardless of whether customers shop in-store, online, or through social media. Marsello's integration dashboard allows you to manage all connected systems from one place, ensuring consistent loyalty program experiences across all touchpoints and eliminating the need for manual data entry between systems.