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How Glamnetic Went From $1 Million to $100 Million—And Nearly Lost It All in Between
Shopify Masters

What happens when the product that made you famous starts holding you back? Kevin Gould co-founded Glamnetic in 2019 with Ann McFerran, launching a magnetic eyelash brand that exploded from $1 million to $50 million in r...

2026年4月16日37 分钟
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The Business Pivot That Led to More Customers and Happier Suppliers
Shopify Mastersen

The Business Pivot That Led to More Customers and Happier Suppliers

Divy Ojha became passionate about creating a solution for food waste as a university student, and began building relationships to start a grocery delivery business. He discusses approaching potential partners and maintai...

2025年3月4日35 分钟
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How to Scale Quickly Without Funding
Shopify Mastersen

How to Scale Quickly Without Funding

Waterboy built a thriving hydration brand with just $700 by focusing on one platform, capturing prelaunch interest, and pivoting quickly. Learn why restraint beats trying to do everything at once. For more on Waterboy an...

2025年2月27日32 分钟
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When a Passion for Plants Grows Into a Business
Shopify Mastersen

When a Passion for Plants Grows Into a Business

April and Daryk Mall turned their after-work hobby of caring for plants into Unsolicited Plant Talks—a thriving business with a loyal online community. Learn how they scaled from selling plant cuttings at their kitchen t...

2025年2月25日34 分钟
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The Key to Balancing Profitability & Sustainability
Shopify Mastersen

The Key to Balancing Profitability & Sustainability

A former Charlotte Tilbury founding team member revolutionized sustainable beauty by turning food waste into luxury skin care. See how My Skin Feels proved eco-friendly brands can be both profitable and fun. For more on...

2025年2月20日30 分钟
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The Future of DTC: Funding Strategies and Using AI
Shopify Mastersen

The Future of DTC: Funding Strategies and Using AI

Matthew Scanlan, co-founder of cashmere company Naadam, shares how his company started with a daring ride across the Gobi Desert and $2.5 million in cash. Matthew discusses the challenges of launching a direct-to-consume...

2025年2月18日38 分钟
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Want to Patent Your Product?
Shopify Mastersen

Want to Patent Your Product?

Kindred Label founder Cassidy Caulk built a patented luxury shoe brand from scratch, mastering everything from cobbling to engineering. Get actionable tips for product development, manufacturing partnerships, and protect...

2025年2月13日37 分钟
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How To Dominate Affiliate Marketing
Shopify Mastersen

How To Dominate Affiliate Marketing

Reverie scaled to Sephora without funding, grew a salon affiliate network of more than 1,000, and built a multimillion-dollar clean beauty empire through intentional product development and community marketing. For more...

2025年2月11日30 分钟
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Building a Multimillion-Dollar Brand on Family Values: The Story of First Day
Shopify Mastersen

Building a Multimillion-Dollar Brand on Family Values: The Story of First Day

Alice Li, founder and CEO of First Day, shares her journey of building a values-driven company in the health and wellness space. Discover how her family's history shaped the brand and its mission to prevent nutritional t...

2025年2月6日28 分钟
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How Fur's Founders Pioneered a New Beauty Category Through Trust and Persistence
Shopify Mastersen

How Fur's Founders Pioneered a New Beauty Category Through Trust and Persistence

From getting laughed out of stores to selling at major retailers—discover how Fur’s founders built a multimillion-dollar beauty brand in an untapped market with just $10,000. For more on Fur and show notes click here. Su...

2025年2月4日36 分钟
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Going from Creating Content to Making Products
Shopify Mastersen

Going from Creating Content to Making Products

Lindsay Silberman has extensive experience as a magazine editor and content creator before launching Hotel Lobby Candle, a candle company designed to take customers back to their favorite travel destinations. Lindsay sha...

2025年1月30日30 分钟
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Transforming Ancient Beauty Rituals into Modern Success
Shopify Mastersen

Transforming Ancient Beauty Rituals into Modern Success

From DIY sugaring in her dorm room to landing her product in more than 300 Ulta Beauty stores, Aliyah Marandiz shares how she built Sugardoh through authentic “anti-marketing,” community support, and navigating manufactu...

2025年1月28日40 分钟
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Growing a Hobby Into a Business
Shopify Mastersen

Growing a Hobby Into a Business

Making terrariums started as a hobby for Emma Sibley. The business grew organically, first through sales to friends and family, then markets and workshops. Here's how she scaled London Terrariums, which now has a storefr...

2025年1月23日25 分钟
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