Lessons from a Candle Company Selling New York Nostalgia
Show Notes
Literie Candles doesn’t just sell scents, it sells memories. In this episode, Literie Candles founder Erica Werber explains how she created candles based on New Yorkers’ favorite pastimes and why the packaging has made her scents sell. For more on Literie Candles and show notes: https://www.shopify.com/blog/literie-candles-packaging Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.
Related
Shopify Mastersen
From College Dropout to $100M Brand Owner : A Founder’s Story
Oct 7, 202555 min
Shopify Mastersen
How Larroudé Scaled From $4,000 to Nine Digit Revenue in Five Years
Oct 2, 202534 min
Shopify Mastersen
From $0 Profit to Doubling Revenue: The Business Plan That Changed Everything
Sep 30, 202528 min
Shopify Mastersen
How To Find Customers When You Can’t Afford Marketing
Sep 25, 202531 min