InstaNatural

InstaNatural delivers botanically-based, active-led skincare powered by Vitamin C™ that delivers real results. Since 2013, they've proven that natural skincare can be effective, creating products that are naturally healthier, safer, and more effective.
FOUNDED
2013
HEADQUATER
US

Traffic

InstaNatural traffic data and performance stats

📊Monthly Traffic
6201
visitors
⏱️Avg Visit Duration
42
seconds
↗️Bounce Rate
44.33%
of visits
📄PagesPerVisite
3.8
pages

Identity

What fonts, colors and logo does InstaNatural use?

InstaNatural Brand Logo
🔤Typography
Aa
Assistant
🎨Brand Colors
#4CAF50
#FFFFFF
📢Slogan
Natural Skincare • Powered by Vitamin C™ • Proven to Perform

Reviews

InstaNatural customer insights and market gaps

⭐Trustpilot score
3.6
1
reviews
👀 Cusmer Reviews

CSR

InstaNatural social responsibility initiatives

Core Clean Promise
Excludes over 1500 questionable ingredients, focuses on combining high-quality botanicals with scientific actives, and maintains strict safety standards with products made without parabens, SLS/SLES, mineral oil, silicones, synthetic dyes, petroleum, and unsafe preservatives. Committed to sustainability improvements with big changes coming in 2023.

P.I.A

InstaNatural growth secrets and strategy takeaways

📍Positioning

Targeting value-conscious consumers seeking effective natural skincare at accessible price points, positioned as the Vitamin C authority.

🔍 Insight

InstaNatural's clean-formula promise and transparency about excluded ingredients (1500+) build trust, with 87.93% US traffic indicating strong local loyalty. Low but honest TrustPilot scores (3.6) paradoxically enhance credibility.

🚀  Action

  • 🎯 Leverage Transparency: Highlight excluded ingredients like parabens and silicones in marketing → Perfect for: Trust-building → Quick Win: Boost credibility and repeat purchases.
  • 🧠 US-Centric Campaigns: Focus on US audiences (87.93% traffic) with localized ads → Perfect for: Niche targeting → Quick Win: Higher conversion rates.
  • 📝 Vitamin C Authority Content: Create blog posts or videos on Vitamin C benefits → Perfect for: Organic traffic growth → Quick Win: Attract 26.33% search-driven visitors.

Overview

📊Monthly Traffic
6201
visitors
⏱️Avg Visit Duration
42
seconds
↗️Bounce Rate
44.33%
of visits
📄PagesPerVisite
3.8
pages

Metrics

InstaNatural Brand Logo
🔤Typography
Aa
Assistant
🎨Brand Colors
#4CAF50
#FFFFFF
📢Slogan
Natural Skincare • Powered by Vitamin C™ • Proven to Perform

Reviews

⭐Trustpilot score
3.6
Based on
1
reviews
👀 Cusmer Reviews

CSR

Core Clean Promise
Excludes over 1500 questionable ingredients, focuses on combining high-quality botanicals with scientific actives, and maintains strict safety standards with products made without parabens, SLS/SLES, mineral oil, silicones, synthetic dyes, petroleum, and unsafe preservatives. Committed to sustainability improvements with big changes coming in 2023.

📍Positioning

Targeting value-conscious consumers seeking effective natural skincare at accessible price points, positioned as the Vitamin C authority.

🔍 Insight

InstaNatural's clean-formula promise and transparency about excluded ingredients (1500+) build trust, with 87.93% US traffic indicating strong local loyalty. Low but honest TrustPilot scores (3.6) paradoxically enhance credibility.

🚀  Action

  • 🎯 Leverage Transparency: Highlight excluded ingredients like parabens and silicones in marketing → Perfect for: Trust-building → Quick Win: Boost credibility and repeat purchases.
  • 🧠 US-Centric Campaigns: Focus on US audiences (87.93% traffic) with localized ads → Perfect for: Niche targeting → Quick Win: Higher conversion rates.
  • 📝 Vitamin C Authority Content: Create blog posts or videos on Vitamin C benefits → Perfect for: Organic traffic growth → Quick Win: Attract 26.33% search-driven visitors.