Traffic
📊Monthly Traffic
3554986
visitors
⏱️Avg Visit Duration
128.04
seconds
↗️Bounce Rate
57.06%
of visits
📄PagesPerVisite
2.9
pages
Tech
☁️Platform
Shopify
brand platform
Identity
🔤Typography
🎨Brand Colors
📢Slogan
Meat & Seafood With Higher Standards
Reviews
⭐Trustpilot score
4.1
752
reviews
👀 Cusmer Reviews
High quality meat and seafood that exceeds grocery store standards, excellent and responsive customer service, convenient delivery with exceptional packaging that ensures food arrives frozen
Frequent missing items in subscription orders, inconsistent product quality across different shipments, deceptive subscription practices where unwanted items are automatically added
CSR
Comprehensive Social & Environmental Responsibility
ButcherBox is B-Corp certified with 100% third-party animal welfare certifications. They support small family farms, implement sustainable fishing and agricultural practices, promote racial equity in agriculture, ensure fair labor practices, and maintain complete transparency through annual Social and Environmental Responsibility Reports. Their commitment extends to regenerative grazing practices, soil health improvement, and minimizing carbon footprint across their entire supply chain.
P.I.A
📍Positioning
Premium subscription service for health-conscious families seeking humanely raised meat and seafood delivered conveniently to their door.
🔍 Insight
ButcherBox's B-Corp certification and animal welfare focus create trust anchors for health-conscious families. Review data shows customers tolerate flaws (e.g., 4.1 TrustPilot score despite complaints) because mission alignment outweighs operational hiccups.
🚀 Action
- 🎯 Leverage Mission-Driven Trust: Highlight certifications (e.g., B-Corp) in marketing → Perfect for: Brands with ethical sourcing → Quick Win: Boost customer retention by 20%.
- 🧠 Optimize Direct Traffic: Audit referral sources → Perfect for: High-involvement products → Quick Win: Reduce CAC by 15%.
- 📝 Turn Reviews into Content: Showcase authentic complaints and resolutions → Perfect for: Transparency-focused brands → Quick Win: Increase conversion rates by 10%.
Overview
📊Monthly Traffic
3554986
visitors
⏱️Avg Visit Duration
128.04
seconds
↗️Bounce Rate
57.06%
of visits
📄PagesPerVisite
2.9
pages
Metrics
🔤Typography
🎨Brand Colors
📢Slogan
Meat & Seafood With Higher Standards
Reviews
⭐Trustpilot score
4.1
Based on
752
reviews
👀 Cusmer Reviews
High quality meat and seafood that exceeds grocery store standards, excellent and responsive customer service, convenient delivery with exceptional packaging that ensures food arrives frozen
Frequent missing items in subscription orders, inconsistent product quality across different shipments, deceptive subscription practices where unwanted items are automatically added
CSR
Comprehensive Social & Environmental Responsibility
ButcherBox is B-Corp certified with 100% third-party animal welfare certifications. They support small family farms, implement sustainable fishing and agricultural practices, promote racial equity in agriculture, ensure fair labor practices, and maintain complete transparency through annual Social and Environmental Responsibility Reports. Their commitment extends to regenerative grazing practices, soil health improvement, and minimizing carbon footprint across their entire supply chain.
📍Positioning
Premium subscription service for health-conscious families seeking humanely raised meat and seafood delivered conveniently to their door.
🔍 Insight
ButcherBox's B-Corp certification and animal welfare focus create trust anchors for health-conscious families. Review data shows customers tolerate flaws (e.g., 4.1 TrustPilot score despite complaints) because mission alignment outweighs operational hiccups.
🚀 Action
- 🎯 Leverage Mission-Driven Trust: Highlight certifications (e.g., B-Corp) in marketing → Perfect for: Brands with ethical sourcing → Quick Win: Boost customer retention by 20%.
- 🧠 Optimize Direct Traffic: Audit referral sources → Perfect for: High-involvement products → Quick Win: Reduce CAC by 15%.
- 📝 Turn Reviews into Content: Showcase authentic complaints and resolutions → Perfect for: Transparency-focused brands → Quick Win: Increase conversion rates by 10%.
