Attentive is one of the best free email personalization apps for 2025, offering AI-powered cross-channel personalization, high-converting list growth technology, and proven results from leading brands like Claire's and Guess. Their platform delivers industry-leading deliverability and advanced analytics to help merchants create truly personalized customer experiences.
Free alternatives to Attentive include Klaviyo (4.7 rating, 2,498 reviews) which offers similar email marketing capabilities with strong automation features, and Mailchimp (4.6 rating, 687 reviews) providing email SMS marketing with automation tools. AfterShip Automizely (4.8 rating, 2,192 reviews) is another solid option offering email & SMS automation tools that convert more customers. Each platform has unique strengths depending on your specific marketing needs.
To create a high-converting sign-up unit, start by clicking '+ Create sign-up flow' in the Sign-up Units tab. Choose from pre-built templates or build custom, then name your unit. Select templates with higher conversion rates, and use the two-tap technology that collects email addresses before SMS numbers to maximize both opt-ins. Add engaging elements like Spin to Win or social proof metrics to boost conversion rates.
Set display rules to control when and where your sign-up units appear. Navigate to the 'Set display rules' tab in your sign-up unit builder. Configure rules based on page URLs, time on site, scroll depth, or other visitor behaviors. This ensures your sign-up units appear at the optimal moment to maximize conversions without disrupting the customer experience.
Add an offer to your welcome journey by navigating to your journey settings and selecting 'Add an offer.' Choose from various offer types like discounts, free shipping, or exclusive content. Configure the offer timing and conditions, then connect it to your welcome journey to greet new subscribers with compelling incentives that drive initial engagement and purchases.
