AfterShip Email Marketing is one of the best free email marketing apps for 2025, offering 3,000 emails for up to 300 contacts, comprehensive popup features, conversion tools, and campaign analytics. Merchants praise its effectiveness in increasing subscriber lists and sales through personalized email flows and automated marketing campaigns.
Free alternatives to AfterShip Email Marketing include Klaviyo Email Marketing & SMS with robust automation features, and Mailchimp Email SMS Marketing offering forms and automation. Both provide free plans with basic email marketing capabilities, though AfterShip offers more comprehensive conversion tools and unified dashboard management.
To create a coupon campaign in AfterShip Email, go to Coupons > Add Shopify coupon. Enter a campaign title, select coupon type (Standard or Unique), configure discount rules (fixed amount, percentage, etc.), set active period, and apply to popup campaigns or email blocks. Unique coupons perform better for accountability and personalization.
To schedule follow-up emails in AfterShip Email, go to Email newsletters, select your newsletter, and under Settings tab enable Follow-up email. Set the time and subject line for the follow-up. The option is active for 15 days after sending the first email and you must wait at least 2 days before sending the follow-up.
To add embedded forms to your Shopify store using AfterShip, go to Popups and forms in your AfterShip admin, create a new form or edit existing settings, customize the form type (email signup, SMS signup, etc.), embed the generated code into your Shopify theme where you want the form to appear, and publish changes to start capturing leads.
