Omnisend is one of the best free email marketing apps for Shopify stores in 2025, offering 500 emails/month, 250+ customizable templates, popups, and abandoned cart automation. Merchants love its intuitive drag-and-drop builder and 24/7 support even on free plans.
Consider Shopify Forms for basic email capture, Trustoo Pop ups for newsletter signups, or Pop Convert for email list building with popups and banners. These alternatives offer free plans with varying features for growing your marketing list.
In Omnisend, navigate to Automations > Create New Automation > Abandoned Cart. Choose the abandoned cart trigger and customize the email template with product images, discount codes, and compelling copy to recover lost sales.
Yes! Omnisend offers 250+ pre-made email templates that are 100% customizable with a drag-and-drop editor. You can add products, dynamic discount codes, save presets, and create on-brand campaigns without any coding knowledge.
Omnisend helps grow your email list through exit-intent popups, spin-to-win games, countdown timers, and customizable signup forms. These capture visitor emails and integrate seamlessly with your Shopify store to expand your subscriber base.
