Analyzify is one of the best Shopify analytics apps available, offering comprehensive data tracking capabilities with server-side accuracy for GA4, Meta, and TikTok. While it's not free, it provides exceptional value with professional setup included, making it worth the investment for merchants serious about reliable data collection and marketing attribution.
For free alternatives, consider TiXel: Multi Pixel Installer which offers server-side multipixel tracking with a free plan, or Facebook Pixels by AdNabu which provides free Facebook and Meta Pixel setup with Conversion API. However, these lack Analyzify's comprehensive 10+ integrations and professional setup services.
To activate Analyzify app embed, go to your Shopify Admin > Online Store > Themes > Current theme > App embeds. Activate the 'Analyzify Latest (Version 4)' embed. This prepares Analyzify to work without modifying your theme code.
Analyzify supports 10+ integrations including Google Analytics 4, Google Ads, Google Tag Manager, Meta (Facebook), TikTok, Pinterest, Microsoft Bing, Klaviyo, Snapchat, Twitter, and Instagram. Each integration can be activated individually with customizable event tracking.
Analyzify provides Google Consent Mode integration to maintain compliant tracking while respecting user consent. It works alongside dedicated consent management tools to ensure GDPR and CCPA compliance, allowing merchants to track user behavior without violating privacy regulations.